|
|
|
|
| |
Email Marketing |
| |
Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either cold lists or current customer database. Broadly, the term is usually used to refer to: |
| |
 |
Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encouragecustomer loyalty and repeat business. |
| |
|
Sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately. |
| |
|
Adding advertisements to email messages sent by other companies to their customers. |
| |
Bulk messaging |
| |
|
Everyday across the world several billions of SMS’s are sent to each other for personal purpose. This enables people to remain connected with friends and family. In recent years, big businesses have realized the importance of it and they use it to remain connected with their consumers. They use it to keep updating the consumers and in turn derive sales and revenue. Marketing promotions are nowadays done through SMS. Try our SMS services and you will never have to look for another service provider. We provide an unmatched price-performance ratio. |
| |
|
Bulk Messaging is the dissemination of large numbers of SMS messages for delivery to mobile phone terminals. It is used by media companies, enterprises, banks (for marketing and fraud control) and consumer brands for a variety of purposes including entertainment, enterprise and mobile marketing. Bulk messaging is commonly used for alerts, reminders, marketing but also for information and communication between both staff and customers. Bulk messaging lets you deliver SMS messages to mobile handsets almost anywhere in the world. |
| |
Bulk messaging software |
| |
|
Software is required for sending and receiving bulk messages and various software packages are available. These software packages provides users with the opportunity to add as many phone numbers as required and these phone numbers can be managed in a variety of ways. |
| |
|
Most SMS software applications allow you to upload lists of mobile phone numbers using a TXT or CSV file. Some sophisticated systems can automatically remove any duplicated numbers or the mobile numbers are validated prior to sending the messages. |
| |
|
With enhanced software features messages, can be scheduled to be sent at specific times and/or days and bulk messages can be sent on national and international mobile networks as long as the bulk messaging software provider sends internationally. |
| |
Bulk Email |
| |
|
Email Marketing is one of the least expensive marketing channels. Today, most email marketers are paying just a few paisas for each email and the ROI on the email is really high. Email marketing forms a very small part of the total marketing budget, but is still a very effective way of generating revenues. Although, email marketing has become widespread, email marketers are still not leveraging the true potential of email marketing. Here we take care of the smallest details to make an email marketing campaaign a success. |
| |
|
The aim of every brand, invariably, is to reach the maximum number of potential customers. Various methods have been devised by the marketing team in a company, but email marketing potential is being recognised in the present scenario. As more and more people are using computers and emails to communicate, it is a common thing that people check their mails regularly. |
| |
|
So, email marketing companies are being hired for the bulk email services, so that people can be reached specifically, with a particular message. Mass email marketing is reaching a stage of maturity where the messages are cryptic and to-the-point where the potential customers are selected with diligence. It is up to the email service provider to get the list of the potential audience and reach them with the messages that are nowadays being generated by the email marketing software. |
| |
|
People are able to get these messages in their inbox, and much of these activities are considered to be legitimate. The trick of success through email marketing services is to target the right people so that there is a better conversion rate. Therefore, it is obvious that the email marketing companies have a good deal of work in their hands and it requires a good amount of experience and expertise to excel in this form of marketing. |
|
|
